Comments on: The 9 Types of Brand Community Expanded http://andrewjameslockhart.com/2008/04/07/the-9-types-of-brand-community-expanded/ Tue, 07 Sep 2010 17:11:08 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Sean Moffitt http://andrewjameslockhart.com/2008/04/07/the-9-types-of-brand-community-expanded/comment-page-1/#comment-43 Sean Moffitt Sat, 19 Apr 2008 10:25:34 +0000 http://andrewjameslockhart.com/2008/04/07/the-9-types-of-brand-community-expanded/#comment-43 Love it, love it, love it....really clever post and build on my initial post...this is truly helpful asnd nice colour schematic too! The top axis a bit of a tough one - as most communities have some level of multiple forms of participation (create, critique, crowds) but I see the argument as being one of "focus" - which one do that ask their members to focus on in the majority. Now all we have to do is label the new squares? Love it, love it, love it….really clever post and build on my initial post…this is truly helpful asnd nice colour schematic too!

The top axis a bit of a tough one – as most communities have some level of multiple forms of participation (create, critique, crowds) but I see the argument as being one of “focus” – which one do that ask their members to focus on in the majority.

Now all we have to do is label the new squares?

]]> By: Cameesa: All Blogged Out » Blog Archive http://andrewjameslockhart.com/2008/04/07/the-9-types-of-brand-community-expanded/comment-page-1/#comment-32 Cameesa: All Blogged Out » Blog Archive Mon, 14 Apr 2008 03:23:22 +0000 http://andrewjameslockhart.com/2008/04/07/the-9-types-of-brand-community-expanded/#comment-32 [...] Lockhart at Thinking Interactive posted an excellent article on the 9 the nine types of brand communities expanding on Sean Moffit’s article at Buzz Canuck. Examining this model is definitely relevant [...] [...] Lockhart at Thinking Interactive posted an excellent article on the 9 the nine types of brand communities expanding on Sean Moffit’s article at Buzz Canuck. Examining this model is definitely relevant [...]

]]> By: Miron http://andrewjameslockhart.com/2008/04/07/the-9-types-of-brand-community-expanded/comment-page-1/#comment-30 Miron Thu, 10 Apr 2008 05:48:12 +0000 http://andrewjameslockhart.com/2008/04/07/the-9-types-of-brand-community-expanded/#comment-30 Great post Andrew. Miron Great post Andrew.

Miron

]]> By: links for 2008-04-09 | Social Media Explorer http://andrewjameslockhart.com/2008/04/07/the-9-types-of-brand-community-expanded/comment-page-1/#comment-29 links for 2008-04-09 | Social Media Explorer Wed, 09 Apr 2008 07:41:34 +0000 http://andrewjameslockhart.com/2008/04/07/the-9-types-of-brand-community-expanded/#comment-29 [...] The 9 Types of Brand Community Expanded | Thinking Interactive Interesting look at the types of branded communities and how to approach, including charts to plot your strategies on. (tags: socialnetworking corporate business community) Sphere: Related Content Social Bookmarking [...] [...] The 9 Types of Brand Community Expanded | Thinking Interactive Interesting look at the types of branded communities and how to approach, including charts to plot your strategies on. (tags: socialnetworking corporate business community) Sphere: Related Content Social Bookmarking [...]

]]> By: Jason Falls http://andrewjameslockhart.com/2008/04/07/the-9-types-of-brand-community-expanded/comment-page-1/#comment-28 Jason Falls Wed, 09 Apr 2008 01:07:34 +0000 http://andrewjameslockhart.com/2008/04/07/the-9-types-of-brand-community-expanded/#comment-28 Interesting take and expansion on the thesis. Everything has degrees, but I like the way this was approached. Very well done and thorough! Interesting take and expansion on the thesis. Everything has degrees, but I like the way this was approached. Very well done and thorough!

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